Shift isn’t one-size-fits-all—it’s a program designed to meet you where you are through three distinct membership level offerings.
Phil Gerdes created Shift Immersive Coaching for real estate professionals who refuse to settle—agents, brokers, team leaders, and executives ready to implement scalable, results-driven strategies that elevate their influence and transform their real estate business. More than just a coaching program, SHIFT offers specific and actionable steps, KPIs, SOPs, and micro-level guidance to help professionals win more listings, strengthen client relationships, and build a thriving, sustainable real estate career while prioritizing genuine empathy and connection.
CHOOSE YOUR
SHIFT MEMBERSHIP LEVEL
SHIFT
SHIFT lays the foundation for success with clear, actionable systems and proven strategies designed to bring clarity and drive immediate, purposeful action.
This level provides access to:
Exclusive Monthly Live Group Coaching (Shift Sessions)
Led by Phil, where you’ll gain direct insights, advanced strategies, and tailored coaching.
Your Elevated 90-Day Shift Experience
90 days of structured curriculum ensuring your SHIFT is not only launched but enhanced.
A Vast Ecosystem of Video and Voice Note Resources
Offering real-world insights and on-demand learning.
SOPs, Tools, and Frameworks
Streamline your approach and make execution second nature. Phil’s Leadership Network SHIFT Sessions provide exclusive insights live from Phil and other elite industry leaders, sharing strategies to elevate your business and leadership.
SHIFT Pro is designed for those ready to commit, connect, and elevate—not just learning the systems, but mastering them.
$149 per month with a minimum of 3 months
or
$1,499 annually
SHIFT PRO
SHIFT Pro takes your growth to the next level, building on the foundation of SHIFT while providing deeper engagement, ongoing mentorship, and real-time strategy.
Includes everything offered at the SHIFT level, plus:
Exclusive Bi-Weekly Live Group Coaching (Shift Sessions)
Led by Phil, where you’ll gain direct insights, advanced strategies, and tailored coaching.
Community Calls with Structured Discussion Prompts
Designed to spark meaningful conversations, accountability, and collaborative problem-solving.
Expanded Resources and Deeper Coaching
Ensuring you continue to refine your skills, strengthen your systems, and push your success forward.
SHIFT is built for those ready to stop guessing, start executing, and create real momentum in their business.
$499 per month with a minimum of 3 months
or
$5,499 annually
SHIFT INNER CIRCLE
SHIFT Inner Circle is the pinnacle of the SHIFT experience—elite mentorship, exclusive access, and high-level strategy designed for those ready to operate at the highest level.
Includes everything offered at the SHIFT PRO level, plus:
Exclusive Weekly Live Group Coaching (Shift Sessions)
Led by Phil, where you’ll gain direct insights, advanced strategies, and tailored coaching.
Annual Business Audit
A deep dive into your business structure, strategy, and scalability to refine and optimize for next-level growth, with the guidance of Brick by Brick Collective.
Direct One-on-One Coaching with Phil
Personalized mentorship tailored to your unique goals and challenges.
Priority Access & Direct Support
Exclusive access to Phil through the SHIFT platform for real-time guidance and strategy sessions.
VIP Access to In-Person SHIFT Events
Front-row access and exclusive opportunities at SHIFT’s premier events.
Private Domestic & International Inner-Circle Retreats
Intimate, high-level retreats designed to strategize, connect, and elevate in a way that only the Inner Circle can.
Mastery Certification in
The Profitable Persuasion Method
Gain expert-level training and the opportunity to achieve Mastery Certification in Phil’s signature persuasion framework, giving you an edge in negotiation, influence, and leadership.
SHIFT Inner Circle is for those committed to playing bigger, thinking bigger,
and achieving bigger.
$5,000 per month with a minimum of 3 months. Note:
Maximum of 15 members.
What People are saying about SHIFT Immersive Coaching
“The Shift program with Phil Gerdes is truly transformative. It provides immersive coaching that shifts your mindset, opening you up to new possibilities in both business and life.
Phil is an incredible leader, mentor, and coach who genuinely invests in your growth, pushing you to reach your full potential. The amount of value packed into this program is eye-opening—from proven systems you can implement immediately to powerful mindset shifts that help you grow as both an agent and a person.
For me, the most impactful aspects have been the organization and the structured business plan, which has given me a clear path to scaling my success. I highly recommend Shift to any agent or entrepreneur looking to take their business to the next level.”
- Nick D.
“The Shift Program is a Game Changer!
I joined the 90-day Shift program expecting to refine my business, but what I gained was a complete transformation in how I operate and serve my clients.
My biggest "aha" moment was discovering my true client avatar—the people I am uniquely qualified to serve, rather than just who I assumed I should be working with. This shift allows me to create more targeted content, provide deeper value, and build stronger connections with the right clients.
I'm now implementing powerful strategies to promote my brand and leverage social media marketing, keeping me top of mind with my audience and strengthening my business.
Beyond that, mastering the Ultimate Schedule has completely changed how I manage my time. I now operate with clarity and precision, ensuring that every hour is spent on high-impact activities that drive results.
If you’re a real estate professional looking to elevate your business, build high-level systems, and create stronger connections with your clients, the Shift program is the real deal. It’s not about fluff—it’s about execution, results, and becoming the best version of yourself.
Highly recommend to anyone ready to take their business to the next level!”
- Kerrie H.
“Game-Changer for My Real Estate Business!
Joining Shift’s 90-Day Program was one of the best decisions I’ve made in my career. Before Shift, I was just a real estate agent—now, I operate like a business owner. The transformation has been real.
Confidence? Skyrocketed.
Negotiation Skills? Sharper than ever.
Engagement? Next-level interactive coaching.
What sets Shift apart is that it’s not just another coaching program—it’s a real-time, immersive experience that forces you to level up. Phil Gerdes doesn’t just teach theory; he gives you the exact systems, strategies, and mindset shifts you need to dominate in real estate.
If you’re on the fence, like Nike says—JUST DO IT. You will not regret it. Shift isn’t about feeling good for a moment; it’s about real execution, real results, and real transformation.”
- Dennis Y.
“Shift isn’t just another coaching program—it’s the real deal. Before joining, my biggest challenge was growing my brand and business beyond my sphere. I knew I needed more than just motivation—I needed a system, a strategy, and a community that actually holds you accountable.
From day one, it was clear that Phil Gerdes and the Shift team don’t do ‘surface level.’ The coaching is tactical, intentional, and built for execution. Phil’s expertise is next-level, but what’s even more powerful is the community. It’s rare to find a group of like-minded professionals who truly care about each other’s growth and push one another to win. This isn’t about ego—it’s about elevating together.
I’ve already started seeing the impact of Shift in my business, and I’m just getting started. If you’re serious about growing—not just thinking about it, but actually doing the work—Shift is where you need to be.”
- Riley W.
“When I first joined The Shift, I was a little hesitant. I’ve done so many coaching programs, and to be a thousand percent honest, many of them have been a waste of money because they over promise and under deliver. But I was honestly surprised by how much value Phil pours into The Shift.
It has truly changed the way I see life and business. My business has improved so much, but even outside of real estate, my relationships with my family and my mindset have grown. It’s brought so many good things into my life.
There’s no dollar amount that could match the value Phil gives us. Every call is something I never miss. I actually look forward to them because they inspire me, help me be better, and help me overcome challenges.
This has been one of the best investments I’ve ever made for my life and career. It’s a million percent worth it.”
- Stephanie M.
“Shift isn’t just another coaching program—it’s the system you didn’t know you were missing.
I came into Shift knowing I needed better systems, but I walked away with more confidence, better deals, and the ability to manage everything like a pro. The structure is airtight, the strategies are real, and the results? Let’s just say my business is moving differently now.
Phil doesn’t sugarcoat anything—and that’s exactly what makes this program different. No fluff, no hype—just real tactics that work. And let’s talk about the community. This isn’t a group of people just “trying” to get better. It’s a room full of professionals pushing each other to the next level. When you’re surrounded by people who refuse to settle, you either level up or get left behind.
Thinking about Shift? Here’s my advice: Show up, be vulnerable, and do the work. This program will push you, challenge you, and make you better—but only if you’re willing to commit. The results are waiting. The question is: are you ready to earn them?”
- Elizabeth J.
“Shift Will Change the Way You Do Business—And How You See Yourself.
I joined the 90-Day Shift, and what I’ve gained goes beyond just strategies—it’s a complete transformation in how I communicate, build confidence, and connect with clients.
Phil Gerdes isn’t just a coach; he’s a force. His approach is direct, empowering, and deeply transformative. He helps you see the blind spots in your business—the things you never realized were holding you back—and then gives you the exact tools to fix them.
Before Shift, I knew I had potential. Now, I have certainty. I walk into client conversations with clarity and confidence, knowing exactly what to say and how to lead.
If you’re on the fence about joining, here’s what I’ll say: Shift isn’t just another coaching program—it’s the thing that will unlock the version of you that’s been waiting to step up.”
- Erika G.
“The Shift training program with Phil Gerdes is nothing short of transformational. Phil is an absolute wealth of knowledge, and this program stretched my thinking in ways I never expected. Unlike other coaching programs that just provide information, Shift is all about implementation and mental execution—turning knowledge into action.
Every aspect of my business was touched on, refined, and elevated. From strategy to mindset, nothing was left out, and the impact has been immediate. The training is both practical and outside-the-box, giving me tools that are not only effective but also innovative. My clients are now better served & loved on because of what I’ve learned, and I feel more equipped than ever to succeed in this industry.
If you’re looking for something that goes beyond theory & scripts and truly changes the way you operate, this is it!”
- Cassi O.
EXPERIENCE SHIFT
IN PERSON
MAY 15, 2025
ANNAPOLIS, MARYLAND
No fluff–just real, immersive growth designed to propel you forward.